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Fintech and Football: The Business Opportunities Shooting for the Win


Future Sports Marketing has been featured once again in The Fintech Times, with co-founder Chris Cook contributing to the article Fintech and Football: The Business Opportunities Shooting for the Win.


The feature outlines how fintech and football have more in common than you might think with seemingly limitless opportunities for partnerships between the two.


“As in the rest of the economy there are unlimited opportunities for fintech in football. Raising awareness through partnerships and sponsorship is one dimension but there are endless commercial applications throughout the football industry, we’ve already had a big money transfer paid in Bitcoin, player bonuses paid in Bitcoin, blockchain digital fan engagement services, cashless systems for stadium access, Buy Now Pay Later services for club retail payments, the list goes on…”

The article also includes interviews with leading fintech brands who are getting involved in football in a big way such as REPX, Socios, Olyseum and Sokin.


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